The Challenge
GreenState missed two seasonal launches in three years because carton suppliers needed 6+ weeks and rigid MOQ for new flavor variants.
The Solution
ZentPak folding cartons with window patching for retail visibility. Digital print for short runs of seasonal SKUs. Parallel artwork and structural approval workflow.
The Results
55%
Faster time-to-market — 8 days vs 6 weeks
3×
More wholesale accounts after tin-style premium line
0.3%
Product damage rate after upgrading protective packaging
“What used to take 6 weeks now takes 8 days. We launched on time for the first time in three years.”